We are Miti Ventures
We solve everyday problems of underserved small merchant ecosystems in South East Asia and Central America introducing them to digital financial services.
Our yufin brand offers a suite of services to digitalize the next billion, starting with small merchants.
These smarter services operate at lower cost to let small merchants and their customers benefit from services only available to bigger merchants and educated city dwellers. In a friendlier, localized community driven way.
Miti Ventures also makes early-stage investments in promising ecosystem partners that share our mission and complement yufin.
Who we are
We are a team of global senior operators from financial services with hands on execution experience in Asia and Central America that have learnt the hard way what works and what does not in financial services, payments, banking and technology. Our corporate structure is designed to support complementary ecosystem partners with our global professional network, advice and capital.
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Emerging
SE Asia, Central America and Africa are high impact regions for digital financial services with the coming together of affordable smartphones, growth in online commerce and improving logistics.
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Last Mile Retail: small merchants
We respect the role last mile distribution points play in carrying ideas, goods and trust to the next billion consumers. A combination of digital and physical is needed to onboard them and make them habitual users of digital financial services.
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Platform
Our platform solves everyday problems where they matter most, for those who make the biggest difference to their communities, with a user experience that is simpler, trustworthy and localized.
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Financial Inclusion
We want to take ten million households through the pay, save, borrow, insure and invest growth spiral with digital financial services that support their grow-as-you-(l)earn journey.
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Do good
By reducing friction in procurement and supply chains, lowering cost of capital, handling less cash and doing more digital payments, using data analytics and overlaying value added services like identity and rewards & loyalty programs at much better cost to serve.
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Do well
The offline to online last mile bridging the physical to the digital is the single biggest opportunity cluster across financial services, supply chains and lifestyle services like gaming and content consumption. Serving small merchants and their women shoppers has significant multiplier effects both in the B2B supply chain and consumer market.
Improving livelihoods & boosting GDP
Digital, assisted financial services | Respecting last mile distribution, habits and vernacular
Merging many worlds in your neighbourhood
Weaving digital payments, merchant services and digital assets to solve big everyday problems faced by the next billion. Whether they shop at their corner store, or their corner shop orders supplies. In a language they understand, with people they already trust.
Better daily financial services
Those with the biggest dreams have the worst of tools and access to capital. yufin from Miti Ventures changes this.
One would save, borrow, invest and insure at the same place where one shops and pays today.
Where
Emerging markets in SE Asia and Central America will be the next India and Indonesia for digital financial services. We build the mesh of yufin branded services and help others run it ‘as a service’ in their own countries.
Featured portfolio: investee ecosystem partners
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Empowering Indonesian street vendors in serving traditional food with tomorrow’s technology while shaping the future of distributed micro-retail. Know more…
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A fast-growing sports fan engagement firm in South East Asia and India connecting teams, fans and brands with content, commerce and communities to engage and monetize at scale. Know more…
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Platform in India to order fresh, organic & healthy groceries from local farms over Whatsapp & have them delivered within 12 hours of harvesting. Know more…